A start-up bank isn’t something that you see every day in the UK. In fact, when Metro Bank opened in 2010, it was the first new high street bank in over a century. Their approach to banking is also far from traditional, utilising digital solutions to reinvent the customer experience. Although it’s experienced nearly 100% annual growth since its debut, it’s savvy use of technology has allowed it to maintain its start-up feel.
Using Microsoft Dynamics, Metro Bank is able to create a 360-degree view of their customers, providing personalised offers and communication throughout a customer’s journey.
Whether it’s monitoring branch traffic patterns or a customer’s account activity, Metro Bank employees use Dynamics 365 for Customer Service and Power BI to identify and address problems before they begin to affect the customer relationship. And when in doubt, employees have access to a vast knowledge base of answers.
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