Which platform leads the way?

Comparing Dynamics 365 with Salesforce and Sage

Trying to find the perfect business software solution such as Microsoft Dynamics 365 or Salesforce for your business is never an easy task. With so many on the market offering different features with different price tags, it can often prove to be a bit of a minefield.

The leading business platform contenders

In the age of digital transformation, there are four fundamental elements when looking for a suitable business solution for your business: what it can do with your data, user interface, security and its extended capabilities for future transformation. These four elements are typically offered by the majority of leading business software solution providers and the gap between their offering is marginal.

We have undertaken research, and selected Microsoft Dynamics 365, Salesforce and Sage as the main contenders in the CRM and ERP market. All these providers offer similar capabilities but have different price tags and the total cost of ownership in regards to development, integration, extendibility and storage differs significantly.

Platform functionality comparison

Why is Dynamics 365 different to the others?

Aside from the affordable cost Microsoft Dynamics 365 offers, when compared to the competitor set, the main differentiator for Microsoft Dynamics 365 in terms of feature offering is the additional built-in businesses intelligence and integration of other Microsoft products.

Microsoft Dynamics 365 unifies CRM and ERP capabilities into applications that work seamlessly together across sales, customer service, field service, operations, financials, marketing and project service automation. All these applications are in one unified platform, start with what you need and add applications as your business grows.

If you already have Microsoft Office 365 rolled out in your business, the likelihood that your IT department are using Microsoft Azure and your Finance department is using Power BI. This is an indicator that your organisation is adopting to the Microsoft interface and product suite. If this is the case, a strategic move to also implement Microsoft Dynamics 365 can bring your entire business together in one platform.

How can I save costs by implementing Dynamics 365?

Cost savings can be achieved through:

1: Development and Flexibility – any customisations or app integrations can be done by common programming languages .Net, Java, HTML and others

2: Storage costs – as your data grows, increase your storage securely using The Microsoft Cloud, Azure.

3: Extendibility – add applications such as marketing and ERP to your existing CRM with significantly less costs in time, integration and development. “Start with what you need and add applications as your business grows”, knowing that the applications will still communicate with each other as time goes.

4: Integration – integrates with other Microsoft products like Outlook, SharePoint, Office 365, Skype for Business and partner applications. Users of Microsoft products named above receive discounted pricing combined with Microsoft Dynamics 365 licenses.

5: Price  Microsoft Dynamics 365 licensing structure has one of the most competitive pricing in the market, available for Small and Medium size businesses and Enterprises. Licenses for a full user starts at £49 per user/per month and £6 per user/per month for a light user.

6: Artificial Intelligence – Microsoft is investing heavily on Artificial Intelligence (AI). Dynamics 365 AI offering is a new class of AI applications that will deliver out-of-the-box insights by unifying data and infusing it with advanced intelligence to guide decisions and empower organisations to take informed actions. And because these insights are easily extensible through the power of Microsoft Power BI, Azure and the Common Data Service, organisations will be able to address even the most complex scenarios specific to their business.

Microsoft Dynamics 365 AI for Sales: AI can help salespeople prioritise their time to focus on deals that matter most, provide answers to the most common questions regarding the performance of sales teams, offer a detailed analysis of the sales pipeline, and surface insights that enable smarter coaching of sales teams.

Microsoft Dynamics 365 AI for Customer Service: With Microsoft’s AI and natural language understanding, customer service data can surface automated insights that help guide employees to take action and can even leverage virtual agents to help lower support costs and enable delightful customer experiences, all without needing in-house AI experts and without writing any code.

Microsoft Dynamics 365 AI for Market Insights: Helps empower your marketing, social media and market research teams to make better decisions with market insights. Marketers can improve customer relationships with actionable web and social insights to engage in relevant conversations and respond faster to trends.

To read more about the benefits of Microsoft Dynamics 365 or the product features of Dynamics 365 please get in touch.

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